EFFECTIVE WRITING SKILLS FOR BUSINESS (1 day)
Why you should attend this seminar
The written messages you put out to your customers, your staff, your colleagues and your suppliers are crucial to building your business reputation and creating harmonious relationships and goodwill. Yet many people who are able to present themselves powerfully in person feel less confident when faced with the task of putting their thoughts and ideas on paper or screen.
The improvements in technology present their own set of challenges. The speed with which we now send e-mails can carry a new set of risks. Often written at speed and sent in haste, we may sometimes communicate on screen with insufficient thought and preparation. In our haste our messages may cause confusion or even offence to the readers we are hoping to win over.
This one-day seminar will enable you to portray yourself as professional, friendly, considerate and capable in every business communication you write. Letters to customers, memos to staff, communications to suppliers, reports to the board – even sales and marketing material. If you can’t be there in person, let your words on paper build goodwill for you – whether you are writing as an individual or on behalf of your organisation. Even if writing has been a difficult area for you in the past, you will learn how to turn the process into an easy and enjoyable experience. Using a simple technique, you can create fluent, powerful text faster than you ever thought possible. And your words will be interesting and persuasive, memorable and motivating.
Outline of the Day
- What do we mean by good communication?
- How to make writing as easy as speaking
- Letters and memos that get your points across
- Developing your style
- Writing effective e-mails
- Grammar, punctuation and spelling
- Writing reports and longer documents
- Writing to persuade and sell
Who should attend?
Managers, executives and employees who want to write clearly and concisely with fluency and ease as well as anyone who wants to bring more personality and expression to their writing in order to empower their business communication skills.
Benefits of the Day
- Make friends and influence people with the written word
- Raise your personal and business profile by presenting yourself powerfully on paper or screen
- Sell yourself and your product more effectively in writing by understanding what your customers really want
- Turn difficult situations to your advantage by controlling the tone of your written message
- Write faster and more fluently – and abandon writer’s block forever
- Gain the confidence to write as easily as you speak
- Know how to structure letters, memos and reports for impact and lasting effect – and understand the barriers that may get in the way
Latest News and Events
How to present your business in 3 minutes!
SPECIAL INRODUCTORY OFFER!
Attend a £350 Workshop for just £50 including lunch!
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Client Testimonial
"Excellent course – everything covered will benefit me in the future"
Shirley Ming, London Borough of Lewisham
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